"Build the best natural products, use business and innovation to empower health and self-confidence for society."
Our Reason for Being
Toji grew out of a philosophy of using innovation to empower health and self-confidence through a natural means.
Our values reflect those of a business started by founders with full-time jobs that wanted to use the skills and talents acquired through their careers to make their community and society more healthy. The approach we take towards product design demonstrates a bias for ingredients and materials in their natural form.
For us at Toji, a love for human life demands participation in the fight to save it, and to help reverse the steep decline in the overall health of people our planet. We donate our time, products, and at least 5% of our profits to anti-cancer groups all over the world who work to help reverse the tide.
We know that every day life – from eating habits to lifestyle choices – creates unhealthy choices as a by-product. So we work steadily to help reduce those harms. We use all natural ingredients in our products and prefer organic ingredients for health over profitability.
Staying true to our core values since the beginning has helped us create a company we're proud to run and work for. And our focus on making the best products possible has enabled us to empower a growing number of people in the marketplace. Every product in the hands of a new person represents another step forward in our quest to spread our mission to empower health and confidence.